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The Resource Digital assassination : protecting your reputation, brand, or business against online attacks, Richard Torrenzano and Mark Davis

Digital assassination : protecting your reputation, brand, or business against online attacks, Richard Torrenzano and Mark Davis

Label
Digital assassination : protecting your reputation, brand, or business against online attacks
Title
Digital assassination
Title remainder
protecting your reputation, brand, or business against online attacks
Statement of responsibility
Richard Torrenzano and Mark Davis
Creator
Contributor
Subject
Language
eng
Summary
"Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back. From false Wikipedia entries, to fake YouTube videos, to Facebook lynch mobs, everyone from CEOs to fashion models, journalists to politicians, restaurateurs to doctors, is open to character assassination in the burgeoning realm of digital media. Two top media experts recount vivid tales of character attacks, provide specific advice on how to counter them, and how to turn the tables on the attackers. Having spent decades preparing for and coping with these issues, Richard Torrenzano and Mark Davis share their secrets on dealing with problems at the top of today's news. Torrenzano and Davis also take a step back to look at how the past might inform our future thinking about character assassination, from the slander wars between Thomas Jefferson and Alexander Hamilton, to predictions on what the end of privacy will mean for civilization"--
Assigning source
Provided by publisher
Cataloging source
DLC
http://library.link/vocab/creatorName
Torrenzano, Richard
Dewey number
005
Index
index present
LC call number
HM1236
LC item number
.T67 2011
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1955-
http://library.link/vocab/relatedWorkOrContributorName
Davis, Mark W.
http://library.link/vocab/subjectName
  • Libel and slander
  • Privacy, Right of
  • Public opinion
  • Reputation (Law)
  • Reputation
  • Digital media
  • Mass media
  • Internet
  • Internet
Label
Digital assassination : protecting your reputation, brand, or business against online attacks, Richard Torrenzano and Mark Davis
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Control code
BTD-0287
Dimensions
25 cm.
Edition
1st ed.
Extent
viii, 289 p.
Isbn
9780312617912
Isbn Type
(hc)
Lccn
2011025849
Label
Digital assassination : protecting your reputation, brand, or business against online attacks, Richard Torrenzano and Mark Davis
Publication
Bibliography note
Includes bibliographical references and index
Control code
BTD-0287
Dimensions
25 cm.
Edition
1st ed.
Extent
viii, 289 p.
Isbn
9780312617912
Isbn Type
(hc)
Lccn
2011025849

Library Locations

    • Vestal Public LibraryBorrow it
      320 Vestal Parkway East, Vestal, NY, 13850, US
      42.0873008 -76.0457412
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